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Women's Coaching Alliance
4 - 5 weeks
Can be done remotely
Burlingame, California
Marketing Strategy
3 projects

Posted May 09
Member since 2023-07-28

Project Overview

We're seeking a volunteer to help us set up our Google Adwords. We are approved for Google Nonprofit Workspace that comes with $10,000 of free Google Ads per month. We would love for someone to help us set up ads for our 3 key stakeholders. We want to recruit Coaches (girls ages 15 to 26), Mentors (Adult Volunteers), and potential donors.

This project may include the following activities:
-Development and set-up of our nonprofit's Google Ads strategy
-Training one staff member on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

Although our organization is fairly new we have attracted a lot of attention from well-known sports leaders and icons such as Roger Goodell, Steve Young, Steve Kerr, Tara VanDerveer, and others. I am not sure if this helpful for Google Ads but people who hear about our program are very interested in it. Someone with a strong background in Google Adwords could make a huge impact on our organization.

We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.

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Nonprofit Overview

We develop female leaders through coaching youth sports. We connect young women who play sports with coaching opportunities, development and mentorship and prepare them to be leaders within and outside of sports.

Skills

Content management
Google ad words
Copy writing