Complete these steps to get the most out of Taproot Plus


Send the below info, and if interested, the nonprofit will select a time for a phone interview. You'll get a confirmation with everything you need to know.


You'll have a 30 minute call to discuss the scope and deliverables of the project directly with Partners with Paws, and for them to confirm you're a good fit.


Once accepted, you'll be able to get right to work. We will check in with you periodically to make sure you have everything you need.
Partners with Paws
6 - 9 weeks
Can be done remotely
Kitchener, Canada
Marketing Strategy

Posted May 09
Member since 2024-04-18

Project Overview

We're seeking a volunteer to help us maximize our Google Ad Grant. This project will play a key role in our organization's ability to grow brand awareness and impact community members. This project may include the following activities:
-Development of or updates to our nonprofit's Google Ads strategy
-Training one or two staff members on how to update Google Ads and monitor their performance
-Setting up integration between Google Ads and Google Analytics
-Making recommendations for future search engine optimization or content management projects that will improve our Google Ads health

Our ideal volunteer has experience with Google Ads and/or search engine marketing and copywriting skills.

We are looking to grow our email list through Google Ads and create ads to inform people about our amazing fundraiser PAWTEMBER, which is 4 in-person events and a silent auction online. We need your help to sell tickets, create awareness, and collect email addresses so that we can continue training, raising, and funding psychiatric service dogs for those with psychiatric disabilities!

To prepare, we have activated Google Ads for our website and secured a Google Ad Grant award. We are prepared to share the login credentials to our Google Workspace. In our first session together, we'll brief you on our marketing goals, as well as our mission, vision, and purpose. Your training of our team members on Google Ads best practices will help ensure the long-term successful implementation of the great work you share with us.


Nonprofit Overview


To Support Southern Ontario’s ill and injured through partnership of trained service dogs and to reduce the wait times in being matched up with these service dogs.


Creating an innovative approach to mental health care using trained service dogs.


Content management
Google ad words
Marketing management