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Ripples USA
6 - 9 weeks
Can be done remotely
Frisco, Texas
Marketing Strategy
10 projects

Posted February 18
Member since 2017-09-05

Project Overview

We need help managing the SEO for our websites, including Ad Words, Google Analytics, and other data sources.

We have access to a $10,000/month Google donation to help us achieve our goals and a clear strategy of what we do and how we want to deliver our projects. We need you to join us and bring this to life through SEO management.

We need your help to develop and manage our SEO strategy and develop content gap analyses, competitive and audience analysis, keyword research, and SERP landscape analysis. We'd like assistance optimizing our existing content and driving new traffic opportunities while conducting SEO analysis to help us constantly review our content strategy.
We want to be able to analyze data to understand consumer insights and help develop target audiences, keyword lists, or content. We need you to work with our copywriter to create high-quality content to help us optimize existing content to drive better performance.

Establish a framework to measure the effectiveness of all SEO and SEM strategies including:
Tracking, analyzing, and reporting on traffic, rankings, content, backlinks, and business performance.There is an awareness gap in regards to programs that provide solutions to promote improved life sustainability for women in African villages. Professional women and men who have a heart for capacity building and serving are missing out on the opportunity to invest their time and talent to empower women daily. We believe volunteers are the unsung heroes of the charity sector and we applaud anyone who is willing to give up their time to make a “world of difference, and make change happen”. They want to help women to transform their lives, save money, and support their families and the communities around them.

Ripples Volunteers are giving a hand up to women and youth to create ripples of lasting change and break the cycle of poverty.

Do you want to work directly with Ripples staff in Africa, who are making change happen on the ground? Do you want the opportunity (if you’re interested) to join project teams to visit, and see the impact of your contributions in Africa? Please join us and change lives, one village woman at a time. We need to monitor the reactions to our websites and social media to monitor trends and gain insight into how we can achieve success in using data to inform our management decisions. This will also help us to attract more donors and supporters, provide the public evidence of what we do, and get support for the women who so desperately need support and help. We need your help to do this, we hope you'll join us.Once completed, the infrastructure you create will help us establish a roadmap for continuing.

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Nonprofit Overview

Our Mission: Creating prosperity and a secured future for women
Ripples Invests in the Economic and Social prosperity of the African village woman, with the goal of improving their quality of life and investing in their future. Our ultimate goal is to create prosperity for working African village women by giving them micro-finance and/or inputs and helping them set up their own sustainable businesses, save and invest in their own futures.

Skills

Google ad words
Google analytics
Marketing management